05 / 09 · Then
Links
The internal links worth adding, with reasons
See how your pages lead to each other, which ones nothing points at, and the specific link that would fix that.
Free plan: one website of up to 900 pages, re-analyzed every month. No card.
The problem
Internal linking advice is almost always generic
Everybody knows internal links matter. Almost no tool says which link to add, from which page, with what text, and why. So internal linking stays a vague quarterly intention instead of a task someone can finish.
The other half of the problem is invisible: pages nothing links to, pages buried six clicks deep, and anchor text that says click here two hundred times.
How it works
Structure, faults, and a specific suggestion
Structure covers depth, reachability, and how inbound and outbound links spread across the site. Faults lists the audit's link findings with their counts, each opening the audit's own page, so nothing is diagnosed twice with two different answers.
The pairing is what makes the section worth having: a page that needs links, matched with a well-linked page on the same subject that does not link to it yet. The proposed link text comes from a search the target is already found by, or from the target's own heading. It is deterministic, and it says plainly that it judges subject from what pages call themselves rather than from their full text.
Link text shows which texts the site repeats, which say nothing, and which pages no link describes. Links with no readable text are left out rather than reported as unlabeled, which is a different problem.
01
Structure
- Crawl depth and reachability per page
- How inbound and outbound links are distributed
- Orphans, unreachable pages and pages buried too deep
- Page authority derived from the link graph
02
Faults
- The audit's link-related findings with their counts, each opening the audit's own page
- Broken internal links, redirect chains and redirect loops
- Internal nofollow, malformed links and tracking parameters on internal links
- Breadcrumb markup
03
Opportunities and text
- A page that needs links, paired with a well-linked page on the same subject that does not link to it yet
- Proposed link text: a search the target already ranks for, or the target's own heading
- The reasons on every row, so a suggestion can be rejected on its merits
- Which anchor texts the site repeats, which say nothing, and which pages no link describes
- Outbound: which other websites, from how many pages, and whether those links still work
Good to know
- It judges subject from what pages call themselves rather than from their full text, and says so on the screen rather than implying semantic analysis it does not do.
- Orphan detection refuses to run on a crawl that stopped at its budget, because a page looks orphaned when the page linking to it was never read.
- Nothing is written to your website. Every proposed link is a candidate for a person to judge.
Questions
About Links
Does it add the links for me?
No, and it never will. Nothing is written to your website. Every suggestion, from a meta description to an internal link, is a candidate for a person to judge.
How does it pick the link text?
From a search the target page is already found by, taken from your Search Console data, or from the target's own heading when that is not available. Which one it used is shown on the row.
Why is a page listed as orphaned when I know it is linked?
It should not be. Orphan checks refuse to run at all on a crawl that hit its page budget, precisely because a page looks orphaned when the page linking to it is one the crawl never read. If you are seeing this on a complete crawl, the link is likely nofollow, added by JavaScript the crawl did not render, or on a page that is itself unreachable.
Free to start
See Links on your website
The free plan includes the full analysis for one website: every check, report and insight. Your first analysis starts as soon as you sign up.
Free plan: one website of up to 900 pages, re-analyzed every month. No card.