GA4, cut to what organic growth can act on

Same OAuth, same encryption at rest, deliberately less surface. No event explorer, no realtime, no funnel builder: anybody who needs those already has GA4 open.

Analyze your website free The whole product

Uses Google Analytics 4Free plan: one website of up to 900 pages, re-analyzed every month. No card.

The Analytics screen: 378 visitors, 405 sessions and a 38.3% engagement rate over 28 days, key events marked as not set up, and the findings drawn from them, such as organic sessions growing 63%. — Analytics: the part of GA4 that organic growth can act on.

The problem

GA4 is not missing reports

GA4 reports everything. That is the problem: using it means deciding which of several hundred numbers bears on the decision in front of you, and GA4 has no opinion about that.

For organic growth the answer is a short list. What brought people in, which pages received them, whether those people stayed, and whether anything was recorded when they did. The rest is someone else's job.

How it works

Four figures, then the cuts that matter

The overview is four figures against the previous period, a traffic trend and a range picker. Below it: channels with their shares, landing pages, and separately the landing pages that are not pages of this website, usually the first sign a property is picking up traffic it should not.

Organic is separated out, because that is the half this product can act on. Visitor quality covers new-visitor share and engagement. Key events show an honest state for an account that has never recorded one, rather than a zero implying nobody converted.

Search to site is the join that earns its place here rather than in GA4: what search brought in, against what happened next.

What it shows

Four figures against the previous period, with a traffic trend and range picker
Channels with their shares, sortable several ways
Landing pages, and separately the landing pages that are not pages of this website
Organic on its own
Visitor quality: new-visitor share and engagement
Key events, with an honest state for an account that has never recorded one
Search to site: what search brought in, against what happened next

Deliberately absent

Event explorer
Realtime
Funnel builder
Custom dimensions

Good to know

It is not a GA4 replacement and does not try to be. Four deliberate omissions are listed on the page itself.
GA4 folds high-cardinality values into an (other) row that filters cannot see inside, and the product says so rather than presenting the figures as exact.
It is optional. Unconnected, everything else keeps working.

Questions

About Analytics

Why is this smaller than GA4?

On purpose. GA4 already reports everything; what it does not do is decide what matters. Event explorer, realtime, funnel builder and custom dimensions are deliberately absent, because anybody who needs those has GA4.

Is it accurate?

It reports what the GA4 API returns. Where GA4 folds high-cardinality dimension values into an (other) row, the product says so rather than presenting the figures as exact.

Do I need GA4 connected to use the product?

No. Like Search Console, it is optional, and everything built on the crawl works without it. Connecting it lets GrowthHasten weigh traffic and engagement alongside the technical picture, which is where several of the opportunities come from.

Keep exploring

All nine parts